Kristof Schraepen

Kristof Schraepen
Digital Transformation Manager
Colruyt Group

Digital transformation, in real life. How to get things moving in a 30.000 people company

Colruyt Group, as a family of over 20 companies, and 30.000 people has been continuously innovating, so it's not a surpise the trend continues. E-commerce, apps, mobile payments and marketing websites are very much in the present, but there are major digital transformation challenges ahead to keep our customers happy.

Digital transformation is about digital, becoming an essential part of the business, in a sustainable and efficient way. A 7-step transformation model is applied throughout the group to keep things moving in the right direction.