A chatbot telling kids they’re wasting money on movies and take-out…

At KBC, we have a core motto “We speak your language,” but in 2015, we realized we weren’t actually speaking the language of young people. Youngsters like apps, but the apps we had at that time were not tailored to the user experience, nor products kids expected or wanted.

When we set out to build a kids’ banking app, we knew that money is more than a financial transaction. It’s part of a bigger conversation around things like saving for a goal and sharing success. We wanted to create an app that was easy to use and looked familiar to kids who are already using apps including Snapchat, Instagram, Facebook and WhatsApp.

In K’Ching, an intelligent chatbot whose name is an onomatopoeia for the sound of an old-fashioned cash register, kids won’t have to listen to a parent telling them they’re wasting money on movies and take-out. They’ll hear a neutral and non-judgmental message like, “Hey, you spent so much this month that you can’t contribute anything to your savings goals, so it’s going to take you longer before you get your PlayStation.”

In this session we will share our experience in designing, building and maintaining our first chatbot; an implementation that has received over 150.000 questions to date (January ‘18), with conversations lasting up to 20 minutes.

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As a senior Business Analyst, with 20 years of industry experience, Peter is focused on innovative initiatives for Enterprise customers.

He had the privilege to work for several industry leading companies; including KBC, Microsoft, Cronos, Hewlett Packard (Compaq), AB Inbev (Interbrew) and Proximus (Belgacom).

At KBC, Peter is currently working as Innovation Manager (focused as a Business Analyst on Trend-Driven Innovations) and as Product Owner (focused on the "K'Ching" innovation platform).

Finally, Peter loves sharing innovative future insights with like-minded people as public speaker.