LAURENS SPIELE

LAURENS SPIELE
E-commerce Manager
Decathlon Netherlands

An omnichannel experience: why & how?


Laurens is a fanatic sportsman who shares his passion for sports with his colleagues and clients at Decathlon. In addition to his work as an e-commerce manager, he focuses on bringing all sales channels together in order to realise an 'omnichannel' customer experience. As a member of the Omnichannel expert group of Shopping Tomorrow he shares his experiences from Decathlon, but he also learns from other leading companies in the market.