FRéDéRIC SCHOEN

FRéDéRIC SCHOEN
Project Manager & Business Analyst
Smile

E-COMMERCE WEBSITE REDESIGN - MAXITOYS CASE STUDY

There are many reasons to consider a redesign of your website.
However redesign can prove to be a challenge, especially for eCommerce global website.
Aside from improving both design and user experience, many technical and strategic elements must be considered.
During this presentation, Frederic Schoen and Jeremy Robin will share with you how MaxiToys successfully redesigned its website in 2018.
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Frédéric Schoen is Engagement Manager at Smile, European leader in digital and open source solutions.
Jeremy Robin is Digital Project Manager at MaxiToys, an omni-channel toy retailer with more than 200 stores in France, Belgium, Switzerland and Luxembourg.