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William Tinant

Senior Advertising Consultant

UNIVERSEM

Much will have changed after the coronavirus deeply hit us, and still keeps hitting us now. Also all marketing strategies we develop can not ignore this, in the B2C sector, but also in the B2B sector. But how can you best set-up an efficient B2B advertising strategy? Which audiences to use or not to use? And how? How to set-up cross channel B2B campaigns? How to target B2B audiences on channels where those audiences are quite limited (like eg Google and Facebook)?
William Tinant (Sr Online Advertising Consultant) will answer all your questions during this session. To this he will add some other interesting insights and a full set of useful tips.