Jelan Vandevenne

Jelan Vandevenne


Social Media Manager
Boondoggle


Just how temporary is ephemeral marketing?

We’re all familiar with the value of (lasting) social media content, but why would you -as a business- invest time and money in temporary Snapchat or Instagram stories messages?

Through local and international examples we explore the do’s & don’ts of ephemeral marketing, and how to succeed as a brand in this fast-pacing social world.