Wouldn’t it be awesome if … you would only discover at the airport where you’re going? That was the starting point of srprs.me, a travel company on a mission to bring spontaneity back into the way we travel. Three years later, 50.000 travellers embraced the unknown with an average NPS of 64 and we were named one of the 30 fastest growing tech startups in Europe. But we only just realised we were so busy, we completely forgot to create a social media strategy. A great reason to share our story at a social media conference.