BEST AWARENESS CAMPAIGN
GOLD MIXX AWARDS 2018

Social Media is a place where people with similar interests come together. Sadly enough, also child pornography viewers have their own social channels which reside on the dark web. Child Focus and Wunderman successfully tapped into these unconventional ‘dark social media’ for their multiple award winning “Innocent Child Porn" campaign.

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In 2009 Kasper Janssens (32) graduated as a Bachelor in Multimedia and Communication Technology at the Karel de Grote Hogeschool in Antwerp. In 2013 he also got a Master’s degree in Advertising Design at Sint Lucas Antwerp. He then started his advertising career as a Creative Copywriter at Boondoggle Leuven where he met his current partner in crime, Art Director Arjen Tarras. Two years later the creative duo made the move to Duval Guillaume to finally end up at Wunderman Antwerp in 2017. This year the creative team won multiple national and international awards for their creative work on clients such as Child Focus and MediaMarkt.