Dr. Alea Fairchild is a university professor and industry influencer that is passionate about technology marketing, e-commerce and logistics innovation. Her marketing expertise is the development and use of intelligence and technology in product planning and business strategy. Her technical expertise lies in open architectures, privacy, security and interoperability. She teaches at the Brussels Campus of KU Leuven.

Dr. Fairchild received her Doctorate in Applied Economics from Limburgs Universitair Centrum in Belgium, in the area of banking and technology. She has a Masters degree in International Management from Boston University/Vrije Universiteit Brussel, Brussels, Belgium, and a Bachelors degree in Business Management and Marketing from Cornell University, Ithaca, New York. She is the author of five books on both technology and business planning.